Participants rated residents based only on photographs of their home and front yard. Stimulus homes had been preselected to represent the four cells of a two by two factorial design crossing the presence/absence of Christmas decorations with the resident’s self-rated social contact with neighbors (low/high). As expected, a main effect for the decorated factor indicated that raters used Christmas decorations as a cue that the residents were friendly and cohesive. Decoration interacted with sociability in a complex but interpretable way. In the absence of Christmas decorations, raters accurately distinguished between the homes of sociable and nonsociable residents; in open ended comments, they attributed their impressions to the relatively more ‘open’ and ‘lived in’ look of the sociable residents’ homes. When Christmas decorations were present, raters actually attributed greater sociability to the nonsociable residents, citing a more open appearance as the basis for their judgments. The results support the idea that residents can use their home’s exterior to communicate attachment and possibly to integrate themselves into a neighborhood’s social activities.
More happiness was reported when family and religious experiences were especially salient, and lower well-being occurred when spending money and receiving gifts predominated. Engaging in environmentally conscious consumption practices also predicted a happier holiday, as did being older and male. In sum, the materialistic aspects of modern Christmas celebrations may undermine well-being, while family and spiritual activities may help people to feel more satisﬁed.
Children reported predominantly positive reactions on learning the truth. Parents, however, described themselves as predominantly sad in reaction to their child’s discovery.